GEPA's In-Company Export Marketing Programme.

The objective of GEPA's new programme is to increase the export capabilities of Georgian companies. An integrated programme has been designed to assist Georgian companies to systematically plan and prepare for export marketing. The programme includes in-company export market development, training, the organisation of inward and outward missions and a cost sharing grant scheme.

The in-company programme involves GEPA's Export Advisers working closely with individual companies to establish an export marketing function. Participating companies will be assisted and guided through the process of defining their objectives and capabilities, the first step in the process. They will be shown how to identify suitable markets and have access to all the information sources in the Export Information Centre. They will then be in a position to draw up a realistic export marketing strategy. GEPA staff will help them to prepare for exporting and to implement their defined strategy.

In working through the programme, training needs will be identified and addressed and some financial assistance may be available to assist companies in financing eligible actions they need to take to prepare for exporting. Participating companies will have in place a system for reviewing and redefining their export marketing strategies on an on-going basis. This will enable Georgian companies to anticipate and to be prepared for the ever changing marketing environment, rather than just reacting to it.

During recent weeks GEPA staff has been visiting companies to explain the programme in detail. Four companies have already begun the first stage of the programme and another four will be added over the next few weeks. Companies committed to developing an achievable export marketing strategy and willing to devote time and effort to the process are invited to contact GEPA.

Projects under implementation

Commitment
(US$ million)

Develp’t. Objective

Impl.

Progress.

Approval Date

Signing Date

Closing Date

Social Investment Fund

25.0

S

S

12/11/97

06/05/98

12/31/03

Primary Health Care Dev.

20.3

S

S

08/01/02

05/06/03

12/31/07

Education 1 (APL)

25.9

S

S

03/20/01

12/03/01

06/30/05

Social Investment Fund 2

15.0

S

S

05/15/03

08/29/03

09/30/07

Roads Project

40.0

S

S

05/25/00

01/31/01

12/31/04

Electricity Market Supp.

27.4

S

S

05/03/01

09/26/02

12/31/05

Energy Transit Institution

9.6

S

S

03/13/01

11/19/01

07/31/05

Municipal Development 2

19.4

S

S

08/01/02

02/19/03

06/30/06

SAC3

40.0

S

S

06/29/99

08/02/99

10/30/02

Structural Ref. Support

16.5

S

S

06/29/99

09/22/99

03/31/04

Judicial Reform

13.4

S

S

06/29/99

09/22/99

12/31/04

Enterprise Rehabilitation

15.0

S

S

12/17/98

09/08/99

12/31/04

Agriculture Development

15.0

U

U

03/25/97

08/21/97

04/30/04

Forestry Development

15.7

S

S

08/01/02

04/22/03

06/30/09

Protected Areas Dev (GEF)

8.7

S

05/24/01

04/26/02

12/31/06

Integrated Coastal Mngmt

4.4

S

S

12/17/98

05/21/99

12/31/04

Irrig/Drainage Dev.

27.0

S

S

06/28/01

02/20/02

04/30/07

Cultural Heritage

4.5

S

S

02/13/98

05/18/98

12/31/03

Integrated Coastal Mngmt (GEF)

1.3

U

12/17/98

05/21/99

12/31/04

Agriculture Research Ext (GEF)

2.5

S

S

05/11/00

02/05/01

12/31/05

Agriculture Research Ext

7.6

S

S

05/11/00

02/05/01

12/31/05

Total

354.2

PROJECT

AMOUNT

(millions)

Rehabilitation Credit

US$ 75.0

Closed June 1996.  Fully disbursed.

SAC

US$ 60.0

Closed December 1997.  Fully disbursed. 

SATAC

US$ 4.8

Closed December 1998.  Fully disbursed.

Institution Building Credit

US$ 10.1

Closed June 1998.  Fully disbursed

SAC II

US$ 60.0

Closed December 1998.  Fully disbursed

Transport

US$ 12.0

Closed June 30, 1999.  Fully disbursed.

SATAC II

US$ 5.0

Closed December 31, 1999.  Fully disbursed. 

Municipal Infrastructure Rehabilitation

US$ 18.0

Closed June 30, 2000. Fully disbursed.

Power Rehabilitation

US$ 52.3

Closed June 30, 2000.

Oil Institution Building

US$ 1.4

Closed December 31, 2000. Fully disbursed.

Energy Sector Adjustment Credit (ESAC)

US$ 25.0

Closed March 1, 2002. Fully disbursed.

Third Structural Adjustment Credit (SACIII)

US$ 60.0

Closed October 30, 2002. Fully disbursed

Total:

US$ 383.6